James M. Ouimet
Project Executive

Mr. Ouimet began his insurance career in 1976 as a Sales Representative with Metropolitan Life. A pioneer in Worksite Marketing, Jim was instrumental in the development of Metropolitan Life’s Metromatic payroll deduction program in the early 80’s which is the forerunner of today’s Worksite Marketing. He has extensive Benefits Marketing experience and has deep knowledge of the benefits segment of the insurance industry.

Mr. Ouimet also served as Vice President of Broker Sales for Blue Cross Blue Shield of Kentucky and as President and CEO of Kentucky Home Mutual, a company he refocused as a specialty Worksite/Benefits Marketing organization. In 1995, Mr. Ouimet founded the James Consulting Group, LLC, an insurance industry sales and marketing consultancy focused primarily on voluntary benefits.

He has written numerous articles on Benefits Marketing and has been published in a number of industry magazines including Best’s Review, Broker World, Life Insurance Selling, Agent, Benefits Business and Employee Benefit Advisor. He has also authored a book on the discipline of selling entitled The True Basics of Successful Selling.

Mr. Ouimet is co-founder and part owner of the Benefits Marketing Association. He served as the organization’s full-time president during its first three years, helping to establish the association and drive its early growth. In August 2000, Mr. Ouimet was elected to The International Worksite Marketing Hall of Fame. Mr. Ouimet is a cum laude graduate of Dominican College and received his MBA from the University of Notre Dame.